In a sea of endless content, what will eventually sail? Originality, says screenwriter Niren Bhatt, who has penned some of the biggest successes of recent time, including Stree 2 and Munjya.

Bhatt, who has been the chief writing architect of Maddock Horror Comedy Universe, says there is a crisis that has gripped the writing community of the Hindi film industry. "There are two pictures-- one is very bleak; all writers are struggling; this is the worst time for writers in the industry but then it's up to you how to navigate," Bhatt said at the seventh edition of Indian Screenwriters Conference (ISC), hosted by the Screenwriters Association of India (SWA), on Friday here.