Telly actor Shrenu Parekh's upcoming show has garnered attention, even before hitting the small screen. Soon after Ek Bhram Sarvagun Sampanna's trailer released - the show sees Parekh at its helm as a seemingly righteous daughter-in-law out to actually harm her family - netizens went into overdrive speculating if it is based on a real-life Indian family. It is now suggested that the makers have received threat calls from several high-profile Indian families who "fear their secrets being unveiled."

A source associated with the project says, "Ever since the promo released, the makers have received [threat] calls from various influential families interrogating if it is based on their lives. Though it is based on one powerful Indian family, the producers are currently unwilling to disclose details to viewers.