Crispy bacon, goat cheese, strawberry cheesecake and wasabi-sweet ginger are some of the popular flavours of UK’s fast-growing gourmet popcorn industry, a business that’s estimated at fifty million pounds a year (over 425 crores in rupees). Here, in Mumbai, however, we’re still excited about microwave popcorn. So, when the neighbourhood imported-goods store receives a shipment of the cheese-flavoured variety, it’s reason to celebrate. But all that is set to change, soon.