The Apple BKC store in Mumbai turned into a tech carnival on Monday as the US tech giant’s latest flagship devices hit the shelves. Among the crowd of Apple enthusiasts, one man once again stood out: 26-year-old Ankush Goyal, a marketing professional from Delhi, who became the first customer to purchase the iPhone 17 Pro Max.

Ankush had camped outside the store from Thursday night, armed with snacks, a power bank, and sheer determination. His persistence paid off when he finally walked out smiling, proudly holding the iPhone 17 Pro Max 256 GB, becoming the first buyer of Apple’s latest flagship in India.